10 Ways Everyone Can Support Finnish Work – Avainlippu 60 Years

This year marks the 60th anniversary of the Avainlippu (Key Flag) symbol. Avainlippu represents Finnish work – domestic expertise, quality, and responsibility. But how can a sole entrepreneur or micro-enterprise support Finnish work in their everyday business?

Here are 10 ways I personally contribute to the success of Finnish work while celebrating Avainlippu’s anniversary – I hope you’ll find ideas you can apply in your own work as well.

I provide services that help Finnish companies succeed

My procurement development services help Finnish organizations improve their competitiveness, efficiency, and sustainability.

I choose domestic partners and subcontractors

When I need technology, design, or printing services, I prefer Finnish providers who employ people locally.

I keep financial flows within Finland

My clients are mainly Finnish companies, so the service fees and taxes stay in Finland – supporting our society as a whole.

I use the Avainlippu symbol to show my Finnish origin

I’m a member of the Association for Finnish Work and have the right to use the Avainlippu mark – it communicates that my services are of domestic origin and trustworthy.

I train and coach Finnish professionals and teams

My services develop local expertise. For example, I train procurement professionals to improve collaboration, impact, and business understanding.

I promote Finnish work visibly online

I write blogs and publish videos and materials that highlight Finnish competence, responsibility, and the willingness to develop – also from the perspective of small businesses.

I lead by example with human-centered and value-driven entrepreneurship

I aim to build sustainable business based on openness, collaboration, and trust – values that align with the ethos of Finnish work.

I indirectly employ other Finnish professionals

Although I’m a solo entrepreneur, I buy services like communications, marketing, and software support – generating work for others.

I participate in discussions about the future of work and entrepreneurship

I represent the voice of micro-entrepreneurs and experts in conversations about the future of work, skills, and vitality.

I build a business where Being Finnish is a competitive advantage

My clients value that I understand the Finnish business environment, culture, and values – and it shows in the quality and impact of my work.

Avainlippu 60 Years: Every Choice Supports Finnish Work

Supporting Finnish work isn’t just the responsibility of large companies or public organizations – even a solo entrepreneur can make impactful choices. Every domestic purchase, every partnership, and every values-based decision contributes to a stronger Finland.

The 60-year-old Avainlippu reminds us that Finnish work deserves visibility, appreciation, and support. As an entrepreneur, I may be small, but my contribution can still be significant.

How could you support Finnish work in your own work today?

Avainlippu 60 years – let’s celebrate Finnish work!

Even solo entrepreneurs can support domestic work in many ways: by using the Avainlippu symbol, buying Finnish services, training local expertise, and sharing values-based content. Every choice matters. Let’s build competitiveness and well-being together – now and into the future

📅 Book a free. session

No obligations – but it might open a new direction.

📧 Contact me directly:

Email: lauri.vihonen@leadersbeacon.fi

Phone: +358 50 4381912

Website: www.leadersbeacon.fi

Best regards,

Lauri Vihonen

I’ve written more than 200 blogs on procurement’s role, challenges, and opportunities – always grounded in real-world experience, successes, and lessons learned.

If you’re considering improving your procurement or recognized some familiar challenges, I recommend browsing my writings. You’ll find practical tools, insights, and ideas tailored to different industries and situations.

📚 Explore my blog library here.